How One Media Company Is Fighting Manga’s Major Piracy Problem

Article excerpt

Manga piracy thrives not because readers lack interest but because official translations can't keep pace with global demand. Orange, a manga translation company led by CEO Shoko Ugaki, is tackling the problem by expanding authorized supply, the missing piece that drives readers toward illegal sites. The company argues that piracy isn't a demand problem but a supply gap: far more manga exists worldwide than has been officially translated, leaving hungry readers few legitimate options. As the manga market explodes globally, publishers face pressure to localize content faster and more widely or watch fans turn to free, unauthorized sources.