A rare sticker-sealed copy of Super Mario Bros. just sold for $3 million

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A sealed original Nintendo Entertainment System copy of Super Mario Bros. sold at auction for $3 million, making it one of the most expensive video games ever purchased. The cartridge, still in its factory-original condition with its sticker intact, represents a holy grail for video game collectors. The sale underscores how vintage gaming memorabilia has transformed into a serious investment market, with pristine early Nintendo releases commanding prices that rival fine art and rare collectibles. Few copies of the 1985 game have survived in such condition, preserved from an era when most cartridges were opened and played rather than archived.