Miter rebrands window subsidiary, Western Architectural Openings enters new era

Miter rebrands window subsidiary, Western Architectural Openings enters new era June 26, 2026 | 10:57 am CDT

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Woodworking Industry News

Miter rebrands window subsidiary, Western Architectural Openings enters new era

By

Dakota Smith

June 26, 2026 | 10:57 am CDT

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As part of its brand evolution, the manufacturer also introduced four revitalized brand pillars. Photo by Miter. 

HARRISBURG, Pa., Miter Brands recently announced it has introduced a new era for Western Window Systems with a refreshed brand identity, positioning, and name. Now known as Western Architectural Openings, the brand is elevating its position from high-end manufacturer to experience-driven, luxury window and door brand.

Western began with a bold vision to enable better living through remarkable products. Over the course of its 67-year history, Western has evolved into a heritage built on integrity, ingenuity, and the endless pursuit of excellence.

“Western has always been known for pushing the boundaries of design and performance," said Crystal Perez, brand manager for Western Architectural Openings. "This rebrand better reflects who we are today and where we're headed as a brand. As Western Architectural Openings, we'll continue helping customers bring their architectural visions to life through exceptional design, craftsmanship, and service."

Guided by its core purpose, "Widen Your Horizon," Western Architectural Openings reinforces its position as a leader in luxury large-format glass walls, doors, and window systems. Every Western moving glass wall and window system is made to order in America, combining advanced manufacturing with meticulous attention to detail to deliver seamless integration, reliable performance, and lasting value.

As part of its brand evolution, the manufacturer also introduced four revitalized brand pillars, including:

Design Unconfined, Encouraging individuals to embrace their ambitious vision with customized moving glass walls, doors, and window systems designed to create without restraint.

A Passion for Precision, Engineered with intention and ingenuity to deliver enduring performance, impressive scale, and impeccable fit and finish.

Crafted Around You, A curated experience with personalized service for solutions that match your vision and exceed expectations.

Driven to Defy, Born with innovation in its veins, Western Architectural Openings is driven to challenge expectations and explore new possibilities in design, performance, and service.

Complementing the brand transformation is a refreshed logo. Drawing inspiration from the concept of a “third place,” an environment that exists between indoors and outdoors, the new logo features a pattern of intertwining planes that form a sophisticated and memorable mark.

To learn more about Western Architectural Openings and explore the new brand, visit WesternAO.com.  

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About the author

Dakota Smith

| Assistant Editor

Dakota is an assistant editor at Woodworking Network, avidly exploring the woodworking industry.

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